Delivering Image Files To Clients


Learn from a professional retoucher how to successfully communicate with your clients. Deliver files at the right size and in the right format. Figure out what the client really wants, especially when the client isn’t clear about what they want. This helps you in making better guesswork and use good practices that not only cover your back but give the client exactly what they need from you.

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8 min
All levels
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About this tutorial

In this Gry Garness Photoshop tutorial, Delivering Image Files to Clients, Gry explains some of the soft skills you’ll require to successfully manage your client relationships as a retoucher. Delivering retouched work to clients requires good practices from the retoucher and it often takes a bit of detective work to find out what your client really needs.

Even professional industry clients get their terms mixed up and when they ask for a low-res file, they usually mean a hi-res file as a jpeg. It’s confusing but you can easily navigate this jungle by following a few simple rules and following some routines for preparation and transmitting files. Not to mention color spaces and file saving formats. This tutorial is mostly aimed at those photographers and retouchers who deliver to industry clients but can be useful to those who deliver to private clients too.

What you’ll learn

  • – The Importance Of Communication
  • – Avoiding Miscommunications On File Size
  • – How Email Apps Treat Images
  • – How to avoid misinterpretation of files by email
  • – Big File Services
  • – Using An FTP Client
  • – File Size: Resolution, Dimensions, Bleed
  • – TIFFs, Compression Or Not?
  • – Hi-res, Low-res Confusion
  • – Understanding What The Client Needs
  • – Checking Files And Editable Master
  • – RGB And Conversions To CMYK
  • – Asking The Client For A CMYK Profile
  • – What To Include In Your ‘Package’
  • – Which Flavor Of RGB To Deliver In?
  • – Dealing With Non-CM-Savvy Clients
  • – Awareness Of Non-color Managed Applications
  • – Keeping The Master Intact
  • – Not Just Flattening
  • – Checking Routine
  • – Sharpening Advice